Data portability - Who is it really targeted to?


When thinking of the upcoming changes with the GDPR, find out who data portability is targetting. 

The GDPR is not just another regulatory change; it is the most important change to European data regulation in 20 years, and involves new rights for consumers, such as the right to be forgotten and the right to data portability. It also strengthens the concept of consent.

New realities such as big data and the treatment of data over social networks (the recent Facebook case is a good example) call for a more solid, coherent framework for personal data protection in the European Union. So who is data protection, data portability, and right to be forgotten being targeted to?

It really is for Europeans of all ages, though most especially those over 54, as indicated by the 2017 survey Global Web Index. It also reveals that 57% of the so-called Generation Z, young people between 16 and 20, are concerned about how their data is used by companies. Among 'millennials' (those between 21 and 34 years old), the figure is 58%, and among Gen-Xers (those between 35 and 53) the figure rises to 61%.

The new right for European consumers, the one regarding data portability consists of giving the consumer the right to ask a company that manages his or her data to hand over all of the consumer's data. This data has to be delivered to other companies (at the consumer's request) in a commonly-used, machine-readable, structured format, when technically feasible. Regarding the right to be forgotten, the owner of the personal data has the right to have his or her data erased or destroyed.

So this concern is a real one. One that targets everybody, as everyone is online in some sort of platform or associated with some sort of organization or business. If they do not oblige to these regulations it can become a very expensive shortcut.

Want to read more about it? Read the full article here.

As for your need to comply when it comes to data portability, reach out to the experts at

Kristina Lund
Partner at SafeOnline
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